TRAINING
Media Interview Skills Training
Discover how to excel as an expert in media interviews and create huge opportunities for your organisation.
OVERVIEW
Prepare your leaders to shine in the media spotlight
In today’s digital world, senior leaders must be prepared to speak confidently and effectively in front of the camera or microphone. Whether representing the organisation on TV, radio, or online, strong media skills are essential for building trust, protecting your brand, and making the most of every media opportunity.
Delivered by Miriam, our media communications expert, this course is designed to help you confidently make the most of every media opportunity.
COVERED
Course Content: Media Interview Skills training
Participants in our Media Interview Skills Training course will gain the practical tools to:
- Develop and deliver impactful key messages.
- Manage nerves and build on-camera confidence.
- Handle tough questions and challenging interview scenarios.
- Control the narrative and stay on message under pressure.
- Use body language and vocal delivery to enhance credibility.
- Build positive relationships with journalists and media outlets.
- Position yourself as a recognised expert and gain more media coverage.
Discuss your training need further
EXPERTS
Who delivers the Media Interview Skills training at Further?
Miriam is a hugely experienced crisis and media communications expert.
For many years she was part of the press team at the National Crime Agency and has handled communications for London’s multi-agency crisis response to Covid-19, the Grenfell Tower Inquiry and the disappearance of Madeleine McCann.
THE CHALLENGE
How do I know if my team needs media interview skills training?
If your leaders are experiencing any of the following challenges, it might be time to invest in media interview skills training:
- Lacking confidence when speaking to the media.
- Struggling to stay on message during interviews.
- Receiving negative press coverage due to poorly handled interviews.
- Hesitating to engage with the media due to fear of difficult questions.
- Struggling to communicate complex ideas clearly and concisely.
GOING FURTHER
What additional support will your people receive?
Following the training, all participants will receive follow-up notes and feedback, a personal online coaching session and access to our full library of communication skills resources.
This additional support is all focused on ensuring that the new skills that your team discover during the training are successfully applied in practice within their roles.
RESULTS
How is the success of the training measured?
We measure the confidence and competence of all learners before, during and after the training session.
The results are recorded, analysed and presented to you in an easy-to-read report.
Our goal is to ensure that all of the training that we deliver is as effective as possible and that you can clearly demonstrate the impact that your learning and development budget has achieved.
FURTHER READING
Not ready to book training just yet?
If you’re still exploring the value of media interview skills, here are two highly recommended books that can quickly help to boost your impact when speaking with the media:
"Talk Like TED" by Carmine Gallo
A guide to delivering compelling, memorable presentations.
"Made to Stick" by Chip Heath and Dan Heath
A powerful exploration of what makes ideas memorable and impactful.
